Jorge is the Founder and CEO of FinConecta, the first global interconnected financial ecosystem. He provides the technology infrastructure to easily connect core banking systems with FinTech solutions from around the world.

Prior to FinConecta, Jorge worked at Citigroup for 18 years, where he led their efforts to become a global leader in the FinTech industry by defining a business transformation strategy, launching the first global virtual accelerator, hosting 16 innovation programs and implementing multiple business solutions worldwide. He also founded and led businesses in the investment, insurance, and retail industries. He is a founding member of ChallengeMeNow - a social network dedicated to personal achievement while helping charity organizations raise funds. He is the co-author of the FinTech Book. 

Jorge holds a degree in Finance from the University of Texas (US) and has recently been selected as an Endeavor Entrepreneur.

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Season 3

Open Banking


Open banking may seem like a complicated concept, but entrepreneur Jorge Ruiz insists that at its core it’s very simple: it allows people better access to more financial services. Through his company, FinConecta, Ruiz builds open banking infrastructure that supports this access for people around the globe.

Today on Start Small, Dream BIG Jorge Ruiz sits down with Center President Kerry Healey to discuss his journey to founding FinConecta, building open banking infrastructure in Canada, and how the Miami community has supported his entrepreneurial journey.  

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