Small businesses account for 44 percent of US economic activity and create two-thirds of net new jobs. Despite their impressive contribution to the US economy, the importance of small businesses to the communities they serve is often underplayed. Many of the businesses that best withstood the severe economic disruption posed by the pandemic did so by pivoting to new services and product offerings. Many of them took on leadership roles within their communities and have come away with lessons learned. Join us for a discussion of the strategies small businesses employ to build resilient communities and broaden access to the American Dream for their workers. Panelists will also speak to opportunities for larger corporations to support small businesses.
